THE GRINCH, THE MUSICAL

To attract cynical New Yorkers to a musical of Dr. Seuss's classic story, we created a nontraditional compeitive campaign that called on The City to CATCH THE GRINCH before he stole the whole town. 

  • Strategy
  • Digital
  • Site
  • Outdoor
  • Social
  • Creative Innovation
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Selected Works

SHLEEPProject type

RHEINGOLDINTEGRATED CAMPAIGN

COMMON HOUSEINNOVATION

WOOLMARKINTEGRATED CAMPAIGN

SUNDANCEINTEGRATED CAMPAIGN

NASHYBOYINNOVATION

GLASSHOUSEBRAND REPOSITION & REDESIGN

GENENTECHINTEGRATED CAMPAIGN

KILL DEVILINNOVATION

THE GRINCH, THE MUSICALINTEGRATED CAMPAIGN

PERRY ELLISINTEGRATED CAMPAIGN

ADIDAS X WOOLMARKINTEGRATED CAMPAIGN

DISNEYINNOVATION

16W21INTEGRATED CAMPAIGN

BIGELOWFILM

ARTNETREPOSITION

SNICKERSINNOVATION

SAMSUNGINTEGRATED CAMPAIGN

SNEAUXINTEGRATED CAMPAIGN

CRICKET COLAINNOVATION

THE COCA COLA CO.INNOVATION

MIKE'S HARD LEMONADEINTEGRATED CAMPAIGN

DARK HORSEINTEGRATED CAMPAIGN

134 10th St. NW, #3 

Charlottesville, VA  

22902