KILL DEVIL
While most spirits brands focus on stability, scarcity, singularity of provenance and sanctity of the master distiller, Kill Devil was built on the American idea of adventure, discovery, trade, curation, change, diversity of experience, its own barter system, and blending of product to create a timeless rum that's ready today and looking toward tomorrow.
- Strategy
- Naming
- Product Development
- Visual Identity System
- Digital Outdoor
- Creative Innovation
Selected Works
SHLEEPProject type
RHEINGOLDINTEGRATED CAMPAIGN
COMMON HOUSEINNOVATION
WOOLMARKINTEGRATED CAMPAIGN
SUNDANCEINTEGRATED CAMPAIGN
NASHYBOYINNOVATION
GLASSHOUSEBRAND REPOSITION & REDESIGN
GENENTECHINTEGRATED CAMPAIGN
KILL DEVILINNOVATION
THE GRINCH, THE MUSICALINTEGRATED CAMPAIGN
PERRY ELLISINTEGRATED CAMPAIGN
ADIDAS X WOOLMARKINTEGRATED CAMPAIGN
DISNEYINNOVATION
16W21INTEGRATED CAMPAIGN
BIGELOWFILM
ARTNETREPOSITION
SNICKERSINNOVATION
SAMSUNGINTEGRATED CAMPAIGN
SNEAUXINTEGRATED CAMPAIGN
CRICKET COLAINNOVATION
THE COCA COLA CO.INNOVATION
MIKE'S HARD LEMONADEINTEGRATED CAMPAIGN
DARK HORSEINTEGRATED CAMPAIGN